http://www.lukerative.co.uk/blog Just another WordPress weblog Sat, 09 May 2009 10:08:24 +0000 http://backend.userland.com/rss092 en There are many methods to promote businesses online and with the advance of web 2.0 or the social Internet, further opportunities have developed for the business looking to get ahead in their marketing efforts. Social networking enables business owners to leverage the powerful social networking websites such as Facebook, MySpace, ... http://www.lukerative.co.uk/blog/2009/05/09/using-social-networking-to-promote-your-business/ Word of mouth marketing has long been the desired choice for businesses. A customer that arrived through word of mouth has directly cost your business nothing but will arrive with a sense of trust and respect for your business. They will already be pre-sold on the concept of what it ... http://www.lukerative.co.uk/blog/2009/05/07/word-of-mouth-marketing/ SEO, or Search Engine Optimisation, is widely heralded as being one of the least inexpensive, most effective, and highly targeted methods of generating traffic for a website but what exactly is it and can anybody do it? So, What Is SEO? Search engine optimisation is the act of optimising or improving web ... http://www.lukerative.co.uk/blog/2009/05/07/a-beginngers-guide-to-seo/ Selling products or services online, usually referred to as e-commerce, has become the way to go for many small businesses. It can turn a small local enterprise into a global, world leading brand although this obviously takes a lot of time and effort but it also reduces overheads, minimises workload, ... http://www.lukerative.co.uk/blog/2009/05/05/a-beginners-guide-to-selling-online/ Globalisation and the information age. A fascinating video. http://www.lukerative.co.uk/blog/2009/05/01/did-you-know-globalisation-the-information-age/ Working from home is becoming more and more common. With e-mail, social networking sites and online collaboration systems, its never been so easy to work from home but what can you do to make working from home more productive? Here are some of my tips for working from home... something which ... http://www.lukerative.co.uk/blog/2009/04/29/working-from-home-get-productive/ No matter which industry and which niche your website or your business operates in you will have to face competition. The more competition you face the greater the challenge you have to become the go-to company that potential customers choose. Regardless of the number and quality of competitors you have, ... http://www.lukerative.co.uk/blog/2009/04/29/stand-out-from-the-crowd/ Here are a pile of more inspirational business card designs. As you may have gathered, I like business cards! :) What do you think? Leave your comments below! http://www.lukerative.co.uk/blog/2009/04/28/40-inspirational-creative-business-card-ideas/ The marketing arena is an ever expanding and ever evolving one. Seemingly new and innovative ways to market a business are introduced on a regular basis. It doesn't feel that long since a website was considered a luxury for most small businesses and yet, nowadays, small businesses are turning their ... http://www.lukerative.co.uk/blog/2009/04/27/outsourcing-your-marketing/ We covered QR codes in a previous post recently and we even have our own! To follow on from this post, have a look at some of the creative ways you can use QR codes to market your business. [caption id="attachment_155" align="alignnone" width="300" caption="H&M Poster Campaign"][/caption] [caption id="attachment_163" align="alignnone" width="300" caption="Vespa poster ... http://www.lukerative.co.uk/blog/2009/04/25/10-creative-qr-code-examples/